Chair Aware ChallengeTM Fundraising Events
Created and trademarked by the Action Centre, the CHAIR AWARE
is the umbrella Fundraising strategy that helps the Action
Centre raise awareness throughout the year for those living in wheelchairs.
We highlight the challenges and struggles they face daily, while celebrating
the accomplishments and self-sufficiency each manage each and every day.
As with most charities, our lifeline and long term viability is directly
connected to our ability to raise funds and secure grants, donations
and legacy giving.
We continue to succeed in this area, by maintaining strong links with
our key Strategic Alliances
and in bringing greater awareness of the Action Centre to all levels of
government and institutions such as the MUHC.
We are in regular communication with a growing pool of potential donors,
and strive to grow and expand our reach and influence among the many
Anglophone and Francophone communities across the city. We are continuously
building on a dynamic marketing program, with an integrated social media
strategy that targets new groups of supporters, donors and friends of the
Ways To Give